Finnair, a leading airline connecting Europe and Asia, has partnered with Verteil Technologies, a leading New Distribution Capability (NDC) aggregator partner, as it continues its NDC strategy to offer a modern and efficient direct channel to Travel Companies worldwide.
The new partnership will enable Finnair to expand its global NDC distribution with a particular focus on key Asian markets such as Japan and India, the home market of Verteil, apart from its reach across other markets of Middle East, Africa and Europe. Verteil Direct Connect platform will enhance the digital distribution for Finnair and provide travel agents with more effective merchandising, access to rich content, and product personalisation.
“Finnair remains committed to promoting NDC as one of the key initiatives in modernizing airline product distribution for the benefit of our customers. We are adding more choice and personalisation opportunities to our offering and with this partnership Finnair NDC content will be accessible also to Verteil’s worldwide Travel Agency Partner network” said Rogier van Enk, SVP, Customer Engagement at Finnair .
“Verteil Technologies has been at the forefront of NDC distribution and is delighted to partner with Finnair, making available our unique products and services on our NDC based direct connect distribution platform, Verteil Direct Connect. This partnership is a testament to the critical role Verteil is playing when it comes to the development and promotion of NDC content distribution worldwide. We continue to invest in enhancing the Verteil platform to deliver greater innovation, more diverse content and enhanced booking experience for our customers. With Finnair being the largest European airline flying to Japan, we believe that Finnair will be able to benefit from our wide reach especially due to Verteil’s Tokyo based operations to focus specifically in the Japanese market” said Jerrin Jos, Founder & CEO, Verteil Technologies.
Finnair is IATA NDC@scale Certified in IATA NDC Program and an active member of IATA NDC Leaderboard of 23 airlines, who have committed to industry wide NDC development.
NDC is the next technology wave that is modernizing the distribution landscape, with airlines not being constrained by the current legacy distribution systems in introducing innovative products and personalized services. Verteil has been actively working in this domain right from 2016 onwards with a growing customer base. Built by a core team having 100+ man years of deep domain knowledge in the airline technology domain, VDC is designed to address all the necessary functional and technical scalability considerations required for an NDC distribution platform.