Verteil Announced as Launch NDC Aggregator Partner for Riyadh Air at ATM 2025
At this year’s Arabian Travel Market (ATM) in Dubai, Verteil proudly announced its partnership with Riyadh Air, becoming the airline’s launch NDC Aggregator partner. This milestone collaboration is not only a testament to Riyadh Air’s bold and forward-looking approach to airline distribution but also highlights Verteil’s growing role as a trusted and capable partner for airlines embracing the future of modern retailing.
Setting the Stage for Smart Distribution
Riyadh Air, Saudi Arabia’s newest national carrier, is aiming to redefine the travel experience with innovation at its core. While the airline is set to launch operations in 2025, it’s already making significant strides in building a foundation that prioritizes digital-first, customer-centric services. That includes laying the groundwork for a highly efficient and modern distribution system powered by NDC (New Distribution Capability).
As Riyadh Air's exclusive NDC Aggregator at launch, Verteil will enable travel sellers around the world to connect directly to Riyadh Air’s rich content and services through its advanced platform — Verteil Direct Connect. With our industry-leading NDC API Gateway, NDC OMS (Order Management System), and agency portal, we will provide seamless access to Riyadh Air’s full suite of offers in a way that traditional distribution models simply can’t match.
Why This Partnership Matters
For Verteil, the partnership validates our deep commitment to reshaping global airline distribution through NDC. It’s also a recognition of our experience and success in working with over 50 global airlines and more than 10,000 travel sellers across markets.
For Riyadh Air, it’s a bold first step in ensuring they’re ready to meet the modern traveler’s expectations from day one, by distributing dynamic, personalized content directly to travel sellers, OTAs, TMCs, and corporate buyers through the NDC channel.
An Important Moment at ATM 2025
The announcement was officially made on Day 2 of ATM 2025, with a formal signing ceremony between Jerrin Jos, CEO of Verteil, and Vincent Coste, Chief Commercial Officer of Riyadh Air. The event attracted industry attention and media interest, underscoring the significance of this collaboration.
It was a proud moment for our entire team — and a strong reminder that Verteil is at the heart of the global shift towards modern airline retailing.
Looking Ahead
With Riyadh Air poised to launch soon, our teams are already working closely to ensure a seamless integration and roll-out of the NDC capabilities. The journey ahead is exciting, and both Riyadh Air and Verteil share a common goal: to deliver the future of travel distribution today.
If you're a travel seller or partner eager to connect with Riyadh Air via Verteil, stay tuned for updates. We’ll be opening up access to Riyadh Air’s NDC content very soon.
